Prospectuses from 1966, 67, 70, 71, 74, 78, 79, 80 and 81.
Laura M
Prospectuses from 1966, 67, 70, 71, 74, 78, 79, 80 and 81.
1966 – 67
· Plain cover and few photos.
· First mention of buildings focuses on size and making them suitable for a large number of students.
· Parts of the library will be used as Teaching rooms and staff offices (the extra space not being used for students)
· Therefore concerned with cost efficiency and size, rather than how the buildings and rooms can be used best.
67 – 68
· Identical cover as previous, again very few pictures (building plans).
· Again its main selling point is that the buildings are big and will be ‘compatible’ with a large university.
70 – 71
· Different design, Warwick logo now present, still very few pictures (Lecture rooms).
· Early stages of creating an Arts Building, and an audio – visual aids centre.
· Computer science expansion (clearly new technology is the focus)
· Also discusses more social buildings such as sports centre, a coffee shop and the Rootes Social building.
· Beginning of modernizing.
71-72
· Same design as previous. Photos focus on newly built buildings and technology such as the engineering labs.
· Still planning expansion of computers and more social buildings
74- 75
· Use of colour photo on cover and more photo’s inside.
· More like a advertising brochure example a new more informal introduction ‘What is Warwick University like?’
· Still has clear focus on large size, it also appears more concerned with highlighting the diversity and social aspect of the university than before.
· No longer a section devoted to ‘buildings’ and it is more integrated with other information about the university. This is highlighted by the amount of pictures just showing students, socializing, rather than of just buildings and rooms.
78 – 79
· Similar front cover as previous, more photos than before, (mixture of students and technology )
· Personal message from vice chancellor, more obvious attempts at selling the university are present.
· Wants to underline the youth of the University and stresses new innovation ect.
· Clearly focuses on the idea of lots of face to face contact with staff, and sells idea of a student being an equal. (change in teaching method)
· Very little mention about buildings, classrooms or technology.
79 – 80
· Smaller photos on cover rather than one large one, bright colours.
· Sells vision of evolving technology combined with close teaching contact.
· First paragraphs discusses ‘modern, well designed, up-to-date and well equipped buildings’
· However also discusses ‘character of university’ and diversity of students.
· Teaching a mixture of large and small group teaching. However this seems to be the model for all subjects.
· Far more information on buildings and gives a description of each building, clearly these are seen a major selling point of the university.
· Pictures represent this focus, as there is many more than previous years and also shows the surrounding area of the university. It is clear the university does not want to appear isolated.
80 – 81
· Similar cover as previous
· Continues theme of calling university modern, and also stresses that despite size, there is good relationships between students and staff.
· Further emphasis placed on the university being integrated to surrounding communities, and is clearly trying to portray university as part of the area.
· Even more descriptions of buildings.
81 82
· Cover is changed back to one large picture; darker colours are used (to look more serious?)
· The information is fairly identical to previous years.