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    Marketing and Strategic Management Group (MSM)

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    • Faculty & Staff
    • Research
    • Teaching
    • Scott Dacko teaching resources
    University of Warwick

    Teaching

     

    Members of the MSM Group teach across all of Warwick Business School's programmes, at the Undergraduate and Postgraduate levels, including the Warwick MBA and WBS Executive Programmes.

    In 2005, we also began our own MSc in 'Marketing & Strategy'.

     

    Modules taught by MSM faculty include:

    Undergraduate

    • Introduction to Business Studies
    • Marketing Analysis
    • Buyer Behaviour
    • Corporate Strategy
    • Advanced Issues in Corporate Strategy
    • Business Studies I and II
    • International Business Strategy
    • Marketing Communications
    • Critical Issues in Management
    • Critical Issues in Law and Management
    • International Marketing
    • Marketing Strategy
    • Marketing Management
    • Markets, Marketing and Strategy
    • Global Intepgrative Project
    • Global Environment of Business
    • Law and the International Business Environment

     


     

    MBA

    • Market Analysis
    • Marketing Strategy
    • Brand Strategy
    • Strategic Brand Management
    • Economics of the Business Environment
    • Managerial Economics
    • International Marketing
    • International Business
    • European Business
    • Strategic Advantage
    • Strategy and Practice
    • Corporate Governance
    • Corporate Citizenship

     


     

    The MSM specialist Masters: The MSc in Marketing & Strategy

    • Issues in Marketing: Theory and Practice
    • Research Methods for Marketing & Strategy
    • Issues in Strategy: Theory and Practice
    • The Environment of Business
    • The Diffusion of New Products and Technologies
    • Advanced Marketing and Strategy
    • Global Business Strategy
    • The Dynamics of Strategy
    • Strategy in Practice
    • Strategic Brand Management
    • Marketing Across Cultures
    • Marketing Communications
    • Marketing and the Creative Industries

     


     

     

    The Masters in Management

    • Strategy in Practice
    • Strategy Analysis and Practice
    • Economics for Management and Business
    • Marketing
    • Foundations of Corporate Performance
    • International Business

     

     


    Faculty teaching resources:

    Some MSM faculty provide access to teaching materials and resources here:

    (note that some may require passwords to access)

    • Scott Dacko 

     

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    Contact us

    Telephone: 44 (024) 765 24306
    Email: enquiries at wbs dot ac dot uk

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    Page contact: Sotirios Paroutis Last revised: Mon 16 Feb 2009
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