PERSONAL BLOG OFFERING COMMENT

One way to use a blog for educational purposes

Download MORE ABOUT THE BLOGGER Professor Mark Harrison, Department of Economics, uses this blog to disseminate knowledge about economics.

VISIT THE BLOG http://blogs.warwick.ac.uk/markharrison FROM THE BLOG This blog is a simple but attractive design, hosted by Warwick Blogs. This blog is updated fairly frequently, with long, very informative posts. The tone of the blog is informative and educational, often analytical. Posts contain links to relevant articles or related content, and are often based around a response to a web site or news item.

EXAMPLE BLOG POST 1 This post is a comment piece based on an article published by the BBC. Read more » EXAMPLE BLOG POST 2 This post reflects on a current affairs issue, it has generated many comments. Read more »

Platform

Warwick blogs, which is a great option. Advantages are…

• Easy to set up
  
• Clear to visitors that it is linked to the University of Warwick and the activities of an educational institution
  
• Can restrict access to staff and students if required.
  

Warwick blogs have some great FAQ's pages available to find out more.

Identifying an Audience

This blog is written for those interested in economics, perhaps currently studying economics or in an associated profession.

Reaching that Audience

Link with a Twitter

Post on blog aggregating sites like Reddit.

Email relevant organisations/people that might be interested. e.g. University Press Office link to relevant blog posts from the University sites/social media streams

SEO - This is one great advantage to Warwick blogs which automatically means that posts have good visibility in search results.

Good sites to learn about SEO:

• SEO Moz
• iCrossing

Typical Blog Post

Detailed analysis of a current economic issue often linked to a particular article elsewhere on the internet (e.g. a particular view on the financial crisis)

Investment of Time

Individual posts may take some time but the blogger only blogs when he has something to say, not for a blog post's sake. This may only be once a month.

Minimum time is invested in marketing and administering the blog.

Tone

Informative. Educational.

Success Looks like

A primary motivation is a sense of self-satisfaction at formulating a relevant and thoughtful response

Students or colleagues finding the blog interesting/useful.

Explore more of our blogging resources:

Take the blog quiz

Read our top 5 blogging tips

What do you use blogging for? Share your thoughts with us.

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