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American Eagle helps Science Park Residents Embed Themselves in US Market

Embed LtdUniversity of Warwick Science Park residents, Embed Ltd have announced a partnership with New Eagle, which they hope will lead to a successful breakthrough into the American markets. 

Embed Ltd, who design 'brains' which are embedded into electronic devices used within cars, have joined forces with New Eagle, who make ready to use controller systems for the automotive industry.  It is hoped that the sharing of products, services and consultancy opportunities will enable both companies to capitalise on the considerable success they have both already had. 

Ivan Wilson, Director of Embed, said: "Our partnership with New Eagle is very exciting.  Our firms complement each other and it means we can both make ground in new markets along with improving our services in our existing ones.  We're now very optimistic about the next six months and beyond."

Embed have already had a successful year, winning an award for innovation from the Federation of Small Businesses and a commendation for its use of technology; they have also just increased the size of their workforce and have expanded into the electric vehicle sector, which has given them considerable expertise in a new area of the automotive market.  It is hoped this new partnership with New Eagle will be the start of great international success following years of positive growth in the domestic markets.