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Warwick to showcase conferencing expertise in Frankfurt

The University of Warwick, Conferences & Events will be showcasing its facilities at 10th anniversary edition of award-winning trade show – IMEX in Frankfurt.

The University of Warwick, Conferences & Events will be among 3,500 other exhibiting companies from 150 countries lined up to market themselves to nearly 4,000 hosted buyers and 5,000 trade visitors from the international meetings, incentive travel and events industry in Frankfurt this May.

This year’s IMEX in Frankfurt trade show will take place at Messe Frankfurt from 22 – 24 May. It will be attended by hosted buyers from 68 global markets, including the fast-growing, influential BRICS countries of Brazil, Russia, India and China. Hosted buyers from the powerful German meetings and events market generally account for 16% of the total.

According to an exit survey conducted after last year’s show, buyers placed orders worth $508 million with exhibitors during the three days of the show, a rise of nearly 12.8% compared to the year before. As a result, many exhibitors return year after year and use the show as a key part of their annual marketing plan. This year the award-winning trade show also celebrates its 10th anniversary.

Rachael Bartlett, head of sales and marketing at The University of Warwick, Conferences & Events comments: “The University of Warwick, Conferences & Events offers some of the finest university conference facilities in the UK and regularly plays host to huge numbers of international conferences and event visitors.

“Our outstanding facilities have led us to hold a number of prestigious titles and accolades and we are regular winners of M&IT’s Best Academic Venue award which we have won 17 times in the awards’ 24 year history.

“Easily accessible, with the motorway networks just a 15 minute drive away and Birmingham International airport a 20 minute drive away, The University of Warwick, Conferences & Events couldn’t be easier to get to. Located in the very heart of the UK, we also benefit from our proximity to fast rail links to London – a mere 60 minutes away from Coventry train station.

“With over 2,100 bedrooms, we are able to accommodate large numbers of delegates with a vast array of requirements and our exceptional and flexible catering, served up by our award-winning chefs, completes the unrivalled, world-class events experience.

“For delegates seeking to experience some of the UK’s finest treasures, Shakespeare’s Stratford-Upon-Avon and Warwick Castle are just a short journey away, together with Royal Leamington Spa, Coventry Cathedral and Birmingham City Centre.”

 

Background to IMEX in Frankfurt

In addition to its reputation for delivering new business, IMEX in Frankfurt is renowned for its excellent professional education programme and a number of special initiatives – called “IMEX Vision” - which focus on driving change and shaping the future of the global meetings and events industry.

The 2012 education programme will offer participants a choice of over 100 seminars and workshops, including informal ‘campfires’ (small group sessions facilitated by an expert). All education is provided free of charge. Other added-value attractions include a Sustainability Hub, specialising in providing information and guidance on organising green meetings and events; a Tech Tap zone which will showcase the latest meetings technologies and suppliers and an Inspiration Centre, intended to provide advice on both professional and personal development issues.

The show also runs a number of programmes designed to attract key audiences for the benefit of exhibitors. These include Association Day, exclusively for association meeting executives, a Politicians Forum which acts as a lobbying platform for the global meetings industry and an Executive Meeting Forum, which brings corporate meetings and events executives together for education and networking.

Summing up the benefits of IMEX in Frankfurt 2012, Group Chairman, Ray Bloom, says: “Although exhibitors attend the show from 157 countries, many of them face the same challenges in winning new business and growing their organisations. IMEX in Frankfurt has taken the traditional model of a trade show and refined and developed it into a powerful and highly effective marketplace that meets the needs of modern companies operating in the dynamic global meetings and events market.”

Registration is free of charge and is available at www.imex-frankfurt.com/register.

Find out more about the University of Warwick Conference and Events facilities