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How is a web forward different to a Go.Warwick address?

Go.Warwick is used to provide a short, memorable and consistent address for your site within the Warwick domain – i.e. beginning with warwick.ac.uk – that forwards to your SiteBuilder page. For example, the Go address:

http://warwick.ac.uk/modernlanguages

…forwards to:

http://www2.warwick.ac.uk/fac/arts/modernlanguages

A web forward is used to point an external domain name to a SiteBuilder page. For example:

http://graceresearchfund.org

…forwards to:

http://www2.warwick.ac.uk/services/development/graceresearchfund/